DIOGENES
Minerva worked with the Co-ordinating team based in Maastricht and the whole consortium to develop the strategic communications plan, provide media training to all members and support the delivery of the project’s targeted activities.
Diogenes (Diet, Obesity and Genes), was a pan-European project, funded under the EU FP6, targeting the obesity problem from a dietary perspective: seeking new insights and new routes to prevention.
An innovative multi-disciplinary, multi-centre research project, Diogenes was set up to advance understanding of how obesity can be prevented and treated from a dietary perspective. It integrated studies of dietary, genetic, physiological, psychological and behavioural factors.
The five-year programme, which began in 2005, involved a consortium of 29 partners across Europe. It was made up of world-class centres in diet and health studies, epidemiology, dietary genomics and food technology. It also included representatives from major food industrials and small and medium-sized enterprises.
Based on the new knowledge generated, the project demonstrated prototypes of innovative products or advice regimes which helped susceptible individuals to avoid weight gain and re-gain, and link with implementers to facilitate commercialisation in the market place.
